Building
Something out of Nothing:
A First Look at BizCommUCSB.com
By Justin Flam
We were the elite few selected by Dr. Kryder to take on the tremendous task of creating the infrastructure behind the brand new Business Communication Emphasis in Professional Writing. Our journey would first find us developing our unique and ever growing set of writing abilities. We designed numerous visual documents, researched effective web communication, and drafted proposals for a future Business Communication website.
Along with April came the next challenge: Using our communal toolbox of skills to promote both our track of the Professional Writing minor, as well as several local community service organizations. We soon branched into five teams, each aiming at providing our clients with usable products that would increase awareness, professional appeal, and funding.
Perhaps our greatest task was to develop and promote an image for the Business Communication Emphasis. Through an intense campaign of web design, newsletter and flier distribution, and brochure creation, we have ensured that future Business Communications students will have a solid foundation to build upon.
I have witnessed every student transcend both Dr. Kryder’s and my own expectations. Building the BizComm website was perhaps the most challenging endeavor I have ever attempted. However without the help of such a professional and reliable group of writers, we would not have such an amazing finished product.
Thanks for all the hard work,
Justin